TRIM.

New corporate identity sample & magazine "TRIM." for Océ (a Canon Company

2013
Art DirectionWeb DesignPrint Design
Case Study: TRIM.
 
TRIM. is high-culture. The end of the era of abundance. The shift from technology to experience. Journalism storytelling with a focus on business & culture. Ready for the future. Executed as the new corporate magazine. TRIM. is authentic, has international topics, provocative headings. Is sharp, open-minded & enthusiastic about technology and the benefits it brings. Written in a conversational internet style and explaining the people behind technology in a very thought provoking and authentic way.
 
Start Sharing
 
The experience is complete with a digital and print magazine. The ability to share a single article and continue the discussion during coffee or online. TRIM. is accessible everywhere, anytime. Besides the paper and digital magazine, there is a website with all articles but added with video, sound, links and responses from readers. Everything can be shared.
A magazine gone social.
© 2012 Océ. Illustrations and specifications do not necessarily apply to products and services offered in each local market. 

Technical specifications are subject to change without prior notice. All other trademarks are the property of their respective owners. 
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