Lightbulbs

Set of images created to advertise my business as a visual communicator & Art Director.

2013
AdvertisingArt DirectionDigital Art
The lightbulb has been used a million times in advertising to convey messages of innovation, durability and so on. It's also a cliché that doesn't seem to go away even if it's beyond tacky. 
 
On the other hand clichés are loved by advertisers for it's a fast and effective way to convey a story.
 
I'm using the lightbulb and it's signature shape to create more fresh and fun imagery that reflects my business of image maker.

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